Marjane Group strengthens its leadership position by integrating new technologies
Marjane is a Moroccan group, leader in modern retail in Morocco. Marjane Holding is present in 28 cities across the Kingdom with 102 points of sale. Founded in 1990, Marjane became the largest general retailer in Morocco by the end of the 1990s, replacing the other Moroccan giant, Aswak Assalam. This comprehensive case study examines Marjane’s strategic use of our solution to meet new challenges and achieve substantial results.
Marjane has been integrating digital transformation into its various activities for several years, and is accelerating its digitalisation with the ambition of becoming the leading pioneer of omnichannel retail in the Kingdom...
What were Marjane Group’s challenges?
Like all organisations that aim to optimise their costs, whether financial, operational or competitive, through advanced procurement digitalisation, which is an essential and effective lever, Marjane Group had to meet its organisation’s procurement challenges by implementing a solution to manage its supplier database, supplier referencing, evaluations and audits, as well as supplier complaints.
SEMS offers a user-friendly and affordable solution to digitalise these needs and enable the organisation to achieve its strategic and financial objectives...
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